Great ways to Attract New customers to your small business

Was increasing your client base one of your New Year's resolutions? Here are ten tried-and-true ways to increase your client base.

1. Offer new customers discounts and promotions

Consumers today are still on the lookout for good prices and good value. Offer introductory discounts or specials such as buy two, get one half-price, or free gift wrapping on the first three orders to entice them into your market.

2. Ask for referrals

Once you gain a customer’s loyalty, put that to work for you by asking them for referrals. Current customers are one of the best sources of new customers.

3. Recontact old customers

Return to your contact list of lapsed clients and sell to previous customers who haven't done business with you in a while.

7. Promote your expertise

You can raise excitement and also create hype by highlighting your industry skills, which can help you draw new clients as well as get more business from your current client base.

9. Participate in community events

According to polls, the majority of people want to fund small, independent companies. Participate in charitable activities and organizations to raise your profile in your culture.

10. Bring a friend

This concept is similar to referrals, but it involves customer involvement. To get your regular customers to invite their friends and colleagues to your company, offer "bring a guest" offers.

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